Hisense Slashes UR9 TV Price by Over 40%

Hey tech enthusiasts! It looks like Hisense is making a bold move to capture more market share in the premium TV segment. The UR9, which was initially met with some skepticism due to its high price point, has seen a dramatic price reduction of over 40 percent. This is fantastic news for anyone eyeing a new, high-quality television.

When the Hisense UR9 first hit the scene, it was certainly making waves as the first RGB LED TV of the year. However, its initial price tag was a bit of a hurdle. For instance, the 65-inch model was launched at a hefty $3,500. To put that into perspective, that was more expensive than some flagship OLED TVs from LG and Samsung, which, at the time, were still considered superior in performance. This pricing strategy had many wondering if RGB LED technology was ready to challenge the established OLED dominance.

But Hisense didn't wait around. They've now slashed the prices across the board. The 65-inch UR9 is now available for $1,999, the 75-inch model is priced at $2,999, and the larger 85-inch version will set you back $3,999. That's a significant saving, ranging from $1,500 to $2,000 off the original prices, depending on the size you choose. While there's no updated price yet for the massive 100-inch model, the existing reductions are substantial.

This price cut is particularly interesting given that Samsung also announced competitive pricing for its own high-end RGB LED TV, the R95H, shortly after the UR9's review. It seems like the battle for the premium TV market is heating up, and Hisense's aggressive pricing might just give them the edge they need. We'll have to see how this impacts the competition and if other manufacturers follow suit. For now, it looks like grabbing a Hisense UR9 just became a much more attractive proposition!