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Old Spice x Super Mario Galaxy: New Movie Collection

March 9, 2026By TechRadar
Old Spice x Super Mario Galaxy: New Movie Collection
Photo by Cláudio Luiz Castro / Unsplash
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Old Spice has unveiled a limited-edition grooming collection tied to The Super Mario Galaxy Movie, blending classic scents with playful packaging. The collaboration aims to tap nostalgic fans and moviegoers with themed products and collectible designs.

Reklam

Old Spice has rolled out a new limited collection inspired by The Super Mario Galaxy Movie, pairing its signature grooming products with playful, movie-themed packaging and branding. The range brings together familiar Old Spice scents and a selection of collectible designs that nod to characters and visuals from the film, offering fans a novelty twist on everyday toiletries.

The collaboration includes body washes, deodorants and gift-ready sets, each featuring artwork and motifs pulled from the Super Mario universe. Packaging highlights include star motifs, iconic color palettes and character-driven accents that are meant to evoke the film’s cosmic, family-friendly tone without altering the formulations people expect from Old Spice.

Available through select retailers and online channels, the collection appears aimed at both longtime fans of the Mario franchise and casual shoppers looking for themed gift items tied to the movie release. Limited runs and collectible packaging suggest the items may attract collectors as well as consumers seeking seasonal or novelty grooming products.

Brand collaborations like this one lean on nostalgia and pop-culture visibility to stand out in a crowded personal-care market. By pairing a household name in male grooming with a major family entertainment property, the tie-in hopes to capture attention across age groups and shopping occasions, from everyday use to gifting around the film’s premiere.

For those curious about availability and exact product details, Old Spice’s official channels and participating retailers list the SKUs and launch dates. Expect the collection to be a short-run offering, with some items potentially selling out fast among collectors and fans during the movie’s opening window.

Reklam

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