Saltz Raises €20M to Build Global Food Supplier Marketplace

Saltz, a digital marketplace for the food supply industry, has closed a €20 million Series A round to grow a platform that connects professional kitchens directly with verified suppliers. The financing round brought in investment from the European Bank for Reconstruction and Development (EBRD), Inovo, Lifeline Ventures and Change Ventures, along with strategic angel participation from founders and executives across the European tech scene.

The startup was founded after its team identified how fragmented and predominantly offline food distribution remains. Many restaurants juggle multiple distributors, deal with limited pricing transparency and rely on manual ordering processes. Suppliers, meanwhile, can struggle to reach customers efficiently or offer services like payment terms and coordinated logistics.

Saltz aims to consolidate supplier catalogues, ordering, payments and logistics into a single browser and mobile app interface. The product currently operates across 20 countries and offers chefs access to thousands of fresh and frozen meat and seafood items, while enabling suppliers to open up new sales channels and streamline fulfilment.

Co-founder Andrius Slimas said the team’s background building global B2B marketplaces at Oberlo and Shopify revealed a lack of infrastructure for direct cross-border food trade. By removing intermediaries, Saltz hopes to cut waste, speed procurement and make pricing more transparent for kitchens and suppliers alike.

With the new funding, Saltz plans to accelerate expansion across Europe, invest further in the technology that supports cross-border transactions and grow its engineering, product, sales and operations teams over the next year. The move signals continued investor appetite for vertical B2B marketplaces that solve industry-specific pain points through digitisation.