Whoop Launches 'Humans' Social Network to Combat Bots

Starting Thursday, Whoop members can share their data from its wearables on the app's new social network, Whoop Humans. This new platform allows users to make their metrics, activities, and achievements visible to other Whoop wearers. It also enables them to post 'Moments,' which are similar to stories, complete with photos and captions. Additionally, members can engage with others by adding comments and reactions to posts.

Whoop is positioning its new network as a unique space, claiming it is "entirely human." This stands in contrast to many current social media platforms that the company says are "saturated with artificial intelligence, automated accounts and bots, and manufactured content." The goal is to foster a more authentic online community.

According to Whoop CEO Will Ahmed, Humans is "the most verifiably human network ever launched." He emphasized that every account on the platform represents a real person who has been verified. This focus on authenticity is a key differentiator for Whoop as it enters the social networking space, promising a more genuine interaction experience for its users compared to the often bot-filled environments found elsewhere.